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Diving into sustainability
Fashion is the fifth most polluting industry in the world. The pace of pollution has accelerated in recent years due to a faster and more...
Oct 25, 20183 min read


Designs - what are they and how do they protect the fashion industry?
The fashion industry has obtained enormous benefits from the protection offered by design law in the European Union. But to say that...
Oct 25, 20183 min read


Exhaustion of rights - a simple concept with important consequences
Exhaustion of rights is a concept which applies to all IP rights in Europe. Basically it means that if a product is sold ("put onto the...
Sep 24, 20181 min read


What trade mark should you register?
The most obvious and important trade marks to register are your brand name together with any logo you have adopted. It is wise to get...
Sep 3, 20181 min read


Trade marks and priority
An important feature of the trade mark system around the world is the six month priority period. This is incredibly helpful for all...
Aug 25, 20181 min read


What is a trade mark?
Trade marks give you the exclusive right to use a particular "sign" in your business for particular goods and services. They can...
Aug 24, 20182 min read


How do you terminate a contract?
It is common for business priorities to change and relationships to improve or sour over time. At some point you will want to end a...
Aug 22, 20182 min read


Setting a price in a European contract
It is common to want to fix a price for goods. It provides you and your customers with certainty and means that you avoid disgruntled...
Aug 21, 20182 min read


European contracts - part two
Defining terms Definitions make contracts easier to read. They are often known as "defined terms" and are a mini dictionary at the start...
Aug 21, 20182 min read


How to handle confidential information
Nobody wants their business secrets getting shared. This can happen broadly online or directly to a particular competitor. Both can be...
Aug 21, 20181 min read


European contracts - the highlights
Every time you order goods from a factory or sell your products to a wholesaler, shop or end consumer, you are entering into a contract....
Aug 20, 20181 min read


How to start a fashion business
When you start a new fashion business, there are lots of competing interests for your time. You want to get finance to pay for stock and...
Aug 18, 20183 min read


Intellectual property rights - it's never too early to think about them
Fashion is built on intellectual property rights. The brand is protected by trade marks. The clothing and accessory design by design...
Aug 18, 20181 min read


Getting to grips with European fashion law
In order to understand European fashion law, it is first important to get to grips with the basics of European law. The European Union...
Aug 17, 20182 min read


Introducing the European Union
The European Union or EU is the political and economic union of 28 European countries who are known as "Member States". The EU has helped...
Aug 16, 20182 min read


Introducing fashion technology
Fashion technology is not just about wearables. It includes the major innovations in textiles such as Tencel and Gore-Tex. One of the big...
Aug 15, 20181 min read


Introducing counterfeits
Counterfeits are sometimes seen as a sign of success. They show that your business is doing well enough for someone to bother copying it....
Aug 14, 20182 min read


Introducing ethical fashion
It is no great secret that fashion leaves a large environmental and societal footprint. Some disasters, such as the collapse of the Rana...
Aug 12, 20183 min read


Introducing agents, distributors and franchising
Franchising, licensing, distribution or agency relationships can help you break into new markets or diversify into new products. It's...
Aug 12, 20183 min read


Introducing the book
The book is born of a desire to make fashion law in Europe as easily accessible and understood as it is Stateside. This site continues...
Aug 12, 20183 min read
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