Good news for international trade mark filing!
On 28 September, 2021, the United Arab Emirates Government and WIPO announced that the UAE will be joining the Madrid System. The UAE will be the 109th country to join the Madrid System (which now covers 125 countries). The Madrid Protocol will enter into force for UAE on 28 December, 2021.
This is a big deal for brand owners looking for trade mark protection in the UAE, as filing costs have historically been particularly high in the Middle Eastern country. The straightforward international designation process through WIPO offers a more cost-efficient solution for brand owners who may be operating and/or trading in a variety of territories around the world.
To find out more about the issues raised in this case including trade mark disputes and filing contact Rosie Burbidge, Intellectual Property Partner at Gunnercooke LLP in London - rosie.burbidge@gunnercooke.com
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